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Playtech Signs New Italian Casino Deal

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June 7 - Playtech has announced the signing of a new contract with Buongiorna SpA, the Italian gaming operator, which will see several of its top selling games appear in free-play mode on the Winga.it platform.

The games will be available for free until Italian regulation allows for real money play.

The mobile games will include blackjack and roulette, and will complement Playtech's popular Jacks or Better video online poker game which is currently available for iPhone and Android devices.

Playtech is one of the first software groups to offer mobile titles to the Italian market.  It stressed that the games were compliant with requirements set out by the Italian gambling authorities.

Two Gaming Directions

According to the Head of Global Online Gaming for Buongiorna SpA, Assen Diakovski, the group's iGaming offering at Winga.it is set to develop across two directions in the coming months, as soon as regulations change in Italy.

"First, via the expansion on our existing gaming offering to include lotteries, casino games and more," he said. "This is where our casino agreement with Playtech will play a key part in enabling this exciting expansion to happen. Second, in the provision of the Winga.it offering via a mobile channel, leveraging Buongiorna's ten years of experience in the mobile ecosystem."

The Head of Mobile for Playtech, Daniel Orkan said that the deal was a significant step for his group in the Italian market and its ongoing partnership with Buongiorno.  He said that more innovative products would be delivered as the year progressed.

"We are excited to offer mobile casino games to Italian players, which will be joined by the launch of an online casino later in the year with our strong cross platform capabilities," he said.

Platyech's games are among the best in the online gambling world and have the potential to become hugely popular in Italy.



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6/7/2011 9:37:45 AM
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